4
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varun111
说明: With the explosive growth of information sources
available on the WW, it has become an important tool for
users in order to find, extract, filter and uate the desired
information and resources. The main purpose of this paper is
to study the customer s behavior using the Web mining
techniques and its application in e-commerce to mine customer
behavior. The concept of Web mining describing the process of
Web data mining in detail: source data collection, data pre
processing, pattern discovery, pattern analysis and cluster
analysis. With the advanced information technologies, server
are now able to collect and store mountains of data, describing
their numerous contributions and different customer profiles,
which they seek to derive information about their
customer s requirements.
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4.pdf (737175, 2014-02-01)
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